![]() “I would say watch princess shows in moderation - like not more than once a week. They believe in that character and what that character stands for,” said Brynne Turville, a former cast member for Disney Entertainment.Įven though Disney princesses can have a positive effect on preschoolers, it doesn’t mean Coyne believes that all Disney, all the time, is the best choice. “After seeing children’s reactions to princesses, it is very real to them, and as cheesy as it sounds, it is like complete magic to them. 19, to a BYU audience. She spoke about the positive traits that princesses stand for and found that those girls with more Disney princess exposure are actually kinder as children, which is related to pro-social behavior. “There is mixed evidence: princesses are not great in that they promote gender stereotypes, but we also found some positives - like better body image and more pro-social behavior,” Coyne said.Ĭoyne presented this research at a lecture Thursday, Sept. However, after testing the same students a year later in kindergarten, there was no longer a correlation to princesses and body image better body image did not increase or stay the same over time. These factors determined their exposure to the Disney princess culture. Additionally, they surveyed the children’s parents and teachers to understand more about the child’s tendencies.Ĭoyne found that the children who were more indoctrinated into the princess lifestyle had higher pro-social behavior, more female gender stereotyping, lower aggression and better body image.īetter body image was one element that was not close to the team’s predictions. Three hundred seven preschoolers, from three different schools, were tested by first measuring how much the student identified with a Disney character, how much they watched Disney movies and how much they played with Disney toys. The research team predicted that higher levels of Disney princess exposure would lead to more female gender stereotyping, higher levels of pro-social behavior, worse body image and lower aggression. ![]() “What are the effects of exposure to Disney princess- related media on gender stereotyping, body image, pro-social behavior and aggression in early childhood? That’s what we wanted to find out,” Coyne said. Sarah Coyne gives a lecture about her research at BYU. This research was in part inspired by her three-year-old daughter. Three years ago, Sarah Coyne, faculty in the School of Family Life, decided to research whether Disney princesses have an influence on little girls. Disney princesses and little girls are commonly associated with each other, leaving one BYU associate professor wondering what the effects may be.
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